It’s never a good day when a significant, some would say dominant, company enters “your” market. You will always hear the usual “it validates our marketspace”… but it is also usually the sound of the beginning of the end…

This has happened before:

  • Lotus 1-2-3 Vs Microsoft Excel
  • Novell Netware Vs Microsoft
  • Yahoo Vs Google

Next on the list:

It may be that Google’s (second) entry into the Operating System marketplace will boost Ubuntu and Linux in general. However, even though ChromeOS might be initially targetted at Netbooks and similar systems, I suspect that it won’t be long before we see a “Server” version, and more likely a “Cloud” version… watch out Amazon ECC!

I’m sure that people will also point to the vast installed base that Ubuntu currently has, but it seems that Linux users are a fickle lot, and will happily try out a new Linux distribution, especially if it comes with the promise of even more “ease-of-use”, not to mention a “trusted” brand. The hardware vendors are no different… they will all, to differing degrees, support and fulfill a customer demand, following the market trends.

And my last random thought: maybe Google should buy Sun’s hardware business from Oracle 🙂
[But I suspect Google has even less inclination to be a hardware vendor than does Oracle!]

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